By Omri Yacubovich | Head of Marketing @ Commerce Sciences
Did you know that 44% of email recipients made a minimum of one purchase last year as the result of a promotional email? As someone using email marketing to drive traffic, your goal is simple: increase the number of people who visit your site and eventually make a purchase.
The recent Email Marketing Census performed by Econsultancy and Adestra will open your eyes to what others are doing, what you should try, and what types of changes you can make in the future.
